The Brand

Definition of Be Non Human ®:

 [bee-non-hyoo-muh n] --- Adjective:

1. Above and beyond what is human; functioning at higher self, having a higher nature of intelligence or greater powers than humans have;
2. Exceeding ordinary human performance, achievement, experience, etc.
3. Mastery in a specialized skill or talent.
4. Self-Actualization of one's full potential. 
5. Legacy of accomplishments impacting individuals and communities worldwide. 

What does it mean to Be Non Human ®?

Be Non Human® is a mindset, belief system and lifestyle for anyone who desires to transform their life.  It begins by making a decision to take responsibility for your life; to do and believe that which moves you towards your goals and dreams, and refusing to allow anyone or anything to stop you from achieving your dreams. It’s a mindset of empowerment and self-actualization, available to anyone regardless of where you started; your background, your upbringing, your past and your current circumstances.

Be Non Human ® the Company?

Be Non Human ® was founded in 2012 by Rudi Lopez, M.A. who wanted to create a fashion brand that inspires and uplifts others. After spending some time in prison for a DUI crash that resulted in the death of his cousin, Lopez spent his time in prison thinking about his life choices, the consequences of his choices and reading books that inspired him make the decision to turn his life around, to not allow this tragedy to define him and his future. Upon release from prison, Lopez knew he was given a second chance and wanted to change his life and make a difference in others and communities. He successfully completed his bachelor's and master's degrees in Communications and started Be Non Human a fitness and lifestyle clothing brand, as well as other companies including Emerge Icon, Baja United Wines, Be Non Human Media, MAESTRO Magazine and a Life Coaching company. In addition to being a Jack Canfield Success Principles Certified Trainer, he is a motivational speaker and professor of communications at local community college and University of Southern California (USC). Lopez's life purpose is to make a difference worldwide, help others achieve their biggest deams and goals, make an impact in communities while also leveraging his companies to provide employment to individuals aspiring to be a part of the brand, provide employment to individuals seeking a second chance, mentoring youth and supporting nonprofit organizations . 

Who we are is rooted in our faith.

Our faith dictates our values. We aim to run our business with integrity and serve our customers with humility. We see everyone we work with as a like-minded community connected by a desire for something greater than ourselves. 

Our Motto.

Engage - Empower - Transform  

Our Mission.

To elevate the world from mediocrity to GREATNESS. To transform individuals and communities worldwide. 

Empowering YOU to EXCELLENCE.

We believe that every individual was created for a purpose, with unique gifts and creative talents that must be shared with the world. All of us have something UNIQUE to offer the world, which only YOU can give to the world. In addition, we believe you have the capacity to achieve excellence and extraordinary success. Through our Be Non Human philosophy, we will equip you, encourage you, inspire you and empower you to seek action towards your purpose.

The Vision.

A global movement promoting faith, family values, a standard of excellence; and being tenacious about impacting local, national and international communities through Faith, Hope, Grace and Love, the Be Non Human philosophy, community service and philanthropy.